Convert key metrics like Sales, Profit, and COGS into your selected marketplace currency using the “” toggle on the Regional Sales page.

Check out the details in our March Release Note:

We added CTR Delta to track click-through rate changes over time and enabled SQP column selection so you can show or hide metrics in the weekly report as needed.

Check out the details in our February Release Note:

We’ve introduced a negation filter on the Search Terms page, making it easier to see which search terms were negated at different levels.

You can filter by one or several negation types at the same time.

Check out the details in our December Release Note:

You can now manually run bidding rules directly from the Preview or Ad Group Preview pages, allowing you to instantly apply changes to selected or all ad groups without waiting for the next scheduled run.

Check the full update in our November Release Note:

We’ve improved Fixed Bid adjustments by allowing bid normalization for keywords or targets when using fixed amount or percentage changes.

This enhancement ensures more accurate and consistent bids that align with your campaign setup, including Placement % modifiers and Dynamic Up/Down bidding.

Read the details in our November Release Note:

The AWD inventory is now integrated into the Restock Forecasting and Product Inventory Value pages, offering a more comprehensive view of your total inventory.

Check the full update in our October Release Note:

Added “” and “” columns to the Link Ads with ASINs page for easier visibility of ASIN status per ad group.

A new “” column was also introduced to identify the associated sponsored ad type.

Check out the details in our September Release Note:

The Negative Word Rule is now available for Sponsored Brands Video Keywords campaigns.

This enhancement automatically negates irrelevant single-word search terms that trigger your ads, helping minimize wasted ad spend.

Read the details in our September Release Note:

The Blacklist/Whitelist Rule is now available for Sponsored Brands Video Keywords campaigns.

When enabled at the Ad Group level, all keywords or product targets in the list will automatically be applied as negative targets within that Ad Group.

Read the details from our September Release Note:

You can now apply negative search terms at both the Ad Group and Campaign levels.

In the Negative Rule's “Apply negatives at” section, you can choose the level where negatives should be applied, giving you more control over your targeting strategy.

Check the full update in our September Release Note: