I would expect to see the portfolio names to which I have moved the campaigns. This allows me to immediately recognize the portfolio assignment of each campaign.

Having a dedicated portfolio column can help me maintain a clearer overview, especially when handling a large number of campaigns and when automating them step by step. Because campaign names often vary slightly and I don’t always remember every campaign I’ve created for a specific product, the portfolio structure acts as a reliable point of reference. By filtering based on portfolios, I can quickly group and manage the right campaigns without having all campaigns loaded at once.

Without the portfolio column, it can be harder to keep track of which campaigns belong to which product group and which ones have already been automated. The column helps highlight which portfolios still require automation and which ones are already complete, making it easier to identify what is still pending.