Sponsored Brands campaign type support clarification
J
Jose
Hi Scale Support,
We need clarification on whether Scale Insights currently supports the following Amazon Sponsored Brands campaign types:
Store Spotlight with keyword targeting
Store Spotlight with product targeting
Sponsored Brands Video with Brand Store destination using keyword targeting
Sponsored Brands Video with Brand Store destination using product targeting
Could you please confirm:
Whether these campaign types can be created directly inside Scale Insights.
Whether they can be managed in Scale after being created in Amazon Ads.
Whether Bid Rules / Automation can be applied to each of them.
If any of them are not supported, whether there is a workaround.
Whether Store Spotlight requires the Brand Store to have at least 3 subpages in addition to the homepage.
We need this information to prepare an internal implementation plan.
Thank you.
S
Scale Insights
Hi Jose — thanks for reaching out with these questions. We’ll review the current Sponsored Brands support for the campaign types you listed (creation in Scale, management after creation in Amazon Ads, and whether Bid Rules/Automation can be applied), and we’ll follow up with clarification on what’s supported today and any available workaround if something isn’t supported. We’ll also confirm the Store Spotlight requirement around having 3 subpages in the Brand Store.